December 2011
3 posts
The Content Licensing Industry Is Broken
Tonight I logged on to Amazon.com to order Chris Guillebeau’s awesome book “The Art of Non-Conformity”, since 3 separate people recommended it to me in the past week. The first choice I was confronted with - Kindle or Paperback?
What is wrong with this picture???
It costs $10.17 to print a new copy of Chris’s book on dead trees, bind it with glue, put it in a box, and...
“When your friends are goofing off, that’s when you catch them. So every...”
– Bill Nguyen
The Secret to Advertising URLs on TV
URLs are everywhere. Just turn on your TV - it seems like almost every commercial is trying to get you to walk over to your PC and visit their website to “learn about this season’s great offers”, or “see the unrated version” (thanks GoDaddy). In fact, I recently read a stat that 61% of all TV ads include a URL.
But there’s a problem - I don’t think...